Job description
Millions of people use Facebook everyday to connect and share with people, causes and brands they care about. The scale of both the reach and engagement on Facebook means that businesses can be better in an open and connected world.
At Facebook, you can play a key part in leading this movement on our Global Business Marketing team. We are looking for an experienced thought leader to drive our B2B marketing efforts in Brazil.
You will be responsible for setting a strategy that incorporates all aspects of marketing communications including sharing success stories, design projects, presentation content, events, marketing collateral and more. This will require a deep understanding of the marketing landscape and digital media in Brazil.
This position is full-time and based in our São Paulo office.
Responsibilities
Drive the creation of world-class marketing communications for all Facebook marketing products across our agency and brand advertiser customer based in Brazil
Develop thought leadership materials designed to enhance our advertisers’, agency partners’ and the industry’s understanding of social and online marketing
Partner with global and cross-functional counterparts (sales, measurement, product) to drive and deliver scalable marketing programs to clients and agencies
Adapt and produce locally relevant content for Brazil
Drive strategy and execution of key marketing programs in Brazil which hinge on having relevant local content
Package and deliver key Facebook data and research insights to marketers
Develop keynote speeches, presentations, marketing collateral and videos
Ideate and manage creative programs from concept to implementation Oversee design projects and manage outside agencies and freelancers
Measure the impact of marketing programs and ROI
Manage a program calendar/roadmap and communicate to all stakeholders
Develop and execute a strategy for events, sponsorships and speaking opportunities
Requirements
BA/BS degree preferred
10+ years’ of relevant experience
Demonstrated capacity for developing marketing strategies in an Internet and/or advertising environment
Deep knowledge of the advertising/marketing industries primarily in Brazil
Strong executive presence and a track record of working well in cross functional teams
Proven track record of "moving fast" and delivering on tight deadlines
Experience working with diverse global brands is a plus
Knowledge of social media landscape and experience executing social media marketing a plus
Verbal and written business fluency in English
